How it works

How Posteeo works: from detected topic to published article in WordPress

Complete step-by-step workflow: signal detection, SEO draft generation, editorial review and direct WordPress publishing.

Posteeo connects four stages in a single workflow: detect what to publish, generate an SEO-structured draft, review with editorial criteria, and publish to WordPress without copy-pasting. All from one dashboard, with traceability at every step.

Process

The 4 stages of the editorial workflow

Each stage has a clear function. Content advances sequentially, and nothing gets published without human approval.

01

Signal detection

Posteeo monitors news sources, trends and keywords by country, language and category. It presents a prioritized queue of topics with real potential, so you don’t waste time searching manually.

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The system tracks RSS feeds, trend APIs and search volume variations. Each signal is scored by freshness (timestamp delta), semantic relevance (embedding similarity with your editorial line) and SEO potential (keyword difficulty + search volume). The result is a sorted queue that refreshes automatically.

02

SEO draft generation

From the selected topic, Posteeo generates a complete draft: headline, subheadings, body, meta-description and slug. Everything ready for the editor to review, not to rebuild.

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The draft is generated via an LLM pipeline that receives as context: the original signal, reference sources, and your editorial configuration (tone, target length, heading structure). SEO metadata (title tag, meta description, Open Graph) is generated in the same step. Output includes suggested schema.org Article markup.

03

Editorial review

The editor reads the draft, can edit it, approve it or reject it with a reason. Every decision is logged. Nothing publishes automatically—there’s always a human deciding.

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Review implements a state machine: pending → approved / rejected / edited. Each transition logs: user, timestamp, reason (for rejections) and change diff (for edits). This log feeds quality metrics: rejection rate by category, average review time, and recurring error patterns.

04

WordPress publishing

The approved article is published or scheduled directly to your WordPress. Categories, tags, featured image and SEO metadata arrive intact. No copying text between tabs.

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Integration uses the WordPress REST API (wp-json/wp/v2/posts) with Application Password auth. Payload includes: title, content (HTML), excerpt, slug, categories[], tags[], featured_media, meta (SEO fields), status (publish/future). For scheduling, date is sent in ISO 8601 format with status: future.

Glossary

Glossary

Editorial signal
An event, trend or data point indicating a publishing opportunity. Could be a search spike, breaking news or a regulatory change.
SEO draft
A pre-structured article with headline, H2/H3 headings, meta-description, slug and body optimized for search engines, ready for human review.
Editorial workflow
The complete sequence from topic detection to publication. In Posteeo: signal → draft → review → WordPress.
Traceability
The record of who approved, edited or rejected each article, with reason and timestamp. Enables decision auditing and error pattern detection.
GEO (Generative Engine Optimization)
Content optimization for citation by generative AI engines (ChatGPT, Gemini, Perplexity). Requires direct answers, clear structure and verifiable data.

Technical detail

Technical detail

Via the WordPress REST API v2. You create an Application Password in WordPress (Users → your profile → Application Passwords) and configure it in Posteeo. The connection is direct—no intermediate plugins. Posteeo sends rendered HTML, SEO metadata, categories and tags in a single POST request.

The article moves to rejected status with the reason you wrote. Nothing gets published. You can view all rejections in the editorial panel, filter by reason and detect patterns. The original draft is preserved for reference.

Yes. When approving an article you can choose publish now or schedule. If you schedule, you select date and time, and Posteeo sends the post to WordPress with status: future and the ISO 8601 date. WordPress handles publishing at the indicated time.

Text articles with featured images. The draft includes HTML structure with hierarchical headings (H1-H3), paragraphs, lists and SEO metadata. It does not generate video, infographics or interactive content—it is designed for editorial articles optimized for search.

Each signal and draft is generated for a specific language and country. If you publish in English and Spanish, you configure two independent workflows. Each has its own sources, signal queue and separate editorial review. Drafts are not auto-translated—they are generated natively in each language.

FAQ

Frequently asked questions

No. Posteeo automates repetitive tasks: finding topics, structuring drafts, filling metadata and sending to WordPress. The decision of what gets published, with what angle and rigor level remains human. Every article requires explicit approval.

Yes. Tone control happens during editorial review. The editor validates approach, vocabulary and style before approving. If the draft does not fit, it is rejected with a logged reason. Generation settings also allow defining tone guidelines from the first draft.

Average cost is between EUR 0.02 and EUR 0.06 per article, depending on length and LLM model used. Includes detection, generation and metadata. WordPress publishing has no additional cost. You can see the breakdown in your billing panel.

No. You just create an Application Password in your WordPress profile and configure your site URL in Posteeo. No plugins, no theme modifications, no server access needed.

The Demo plan lets you try the full workflow with a monthly article limit. Plus and Premium plans expand limits and add scheduling and social media publishing. Check the pricing page for details.